Studio Stoked

Studio Stoked Bespoke Brand Designer. Your brand needs to look good. (Because book + cover = instant judgment.) I can help with that. My goal?

I make your brand scream ‘pick me, choose me, love me’ (without all the drama). Mum, wife, official member of the cat distribution system, Aussie - Croatian, collector of hand made mugs, elderly millennial, brand designer and strategist behind Stoked. Turns out some teachers are right (sorry, Dad, but my soccer skills were a total flop). Lucky for you, their nudge towards creativity led me to desi

gn. I've been drawing and studying design ever since I entered my Doc Marten, grunge phase in high school. Zagreb's Faculty of Graphic Arts (2009 alumni!) gave me the skills, freelancing gave me the experience, and motherhood gave me the kick in the bum to open Studio Stoked (launched in 2019). To build brands that fuel your hustle and give you the flexibility to, you know, catch a nap at noon if you want to and most importantly work around your kids schedule. After all, we work to live, not the other way around.

I don't want to sound like Linda Evangelista saying she doesn't get out of bed for less than 10k a day, but…I have a wai...
05/04/2026

I don't want to sound like Linda Evangelista saying she doesn't get out of bed for less than 10k a day, but…

I have a waitlist. And a list of people who won't get on it.

Two months of my brain inside your business is a long time to spend with the wrong person, so the fit has to be right or neither of us has fun.

If something feels off, it is off. I trust my gut more than I trust a retainer.

If you read all the way through and didn't get offended once, we should probably talk :)

Here's the deal.We hop on a call. You treat it like therapy for your brand. (Bring the grievances.)We talk. I dazzle. Yo...
04/30/2026

Here's the deal.
We hop on a call. You treat it like therapy for your brand. (Bring the grievances.)
We talk. I dazzle. You sign.

September: new brand, new packaging, on shelf before Q4.
Two slots left for June - July.
Waitlist in bio :)

Totally realistic week for me.Like Cindy Crawford explaining her totally realistic 2.5 hour morning wellness routineAtta...
04/26/2026

Totally realistic week for me.
Like Cindy Crawford explaining her totally realistic 2.5 hour morning wellness routine
Attainable. Normal.

Follow for more behind the scennes

When you grow up you kinda lose that spark. Because what you do isn't perfect or it's messy. Or you don't have the time....
04/21/2026

When you grow up you kinda lose that spark. Because what you do isn't perfect or it's messy. Or you don't have the time. Thats where .co come in for a guided sensory experience. This brand is all about the perfect imperfections. Hand drawn shapes, warm colours that make you smile.

Yeah. I'm that good.This landed in my inbox and I've read it 47 times. Not printing it out. (Okay, I printed it out.)If ...
04/18/2026

Yeah. I'm that good.

This landed in my inbox and I've read it 47 times. Not printing it out. (Okay, I printed it out.)

If your brand feels like a stranger, or you DIY'd it 7 years ago and you've outgrown the whole thing, my books are open.

Let's not make you wait another 7.

Colours that have no business working together.They absolutely work together.This is the FOOL palette. A creative worksh...
04/16/2026

Colours that have no business working together.

They absolutely work together.

This is the FOOL palette. A creative workshop studio for adults who forgot they were allowed to make things. The brief was weird, warm, and completely intentional. So we built a colour system that feels like the best night you didn't plan, dusty rose next to cobalt next to yellow that should be illegal.
Nothing here is accidental. That's the whole point.
Brand identity and strategy for Fruits of Our Labor, Denver.co

I'm going to pretend it's 2015 where you could get by with posting a single image at get a gazillion likes. The who the ...
04/15/2026

I'm going to pretend it's 2015 where you could get by with posting a single image at get a gazillion likes. The who the what the why coming soon.

04/14/2026
If you think I'm waking up at 5am meditating, guess again.Hot girl walks to get matcha? That's for someone who isn't a b...
04/13/2026

If you think I'm waking up at 5am meditating, guess again.

Hot girl walks to get matcha? That's for someone who isn't a boy mum dealing with a DIY obsessed 7 year old before a client call.

None of this has been exaggerated. This was last Friday. I had lived a thousand lives before my work day began.

Tell me yours.

Follow for Monday behind the scenes.

04/09/2026

Hiring me as your strategist, brand and packaging designer isn't just about a pretty logo. It's a complete shift in your perception.

Book a call. Let's chat

Your packaging designer has a stunning portfolio.Gorgeous renders. Perfect lighting. Products sitting on marble like the...
04/09/2026

Your packaging designer has a stunning portfolio.

Gorgeous renders. Perfect lighting.

Products sitting on marble like they're about to get their headshots taken.

Cool. Did any of it actually go to print?
Because I've seen founders hand over real money to designers whose entire body of work lives on Behance, has never been near a press, and would cost more to print than the product inside the bottle. The mock-up looked amazing though. Really nailed the vibe.

Here's what nobody tells you. A mock-up is not packaging. It's a designer playing pretend with perfect lighting and zero consequences.

Real packaging has a printer calling you at 7am because the cyan is pulling green on the kraft stock. Real packaging has someone who knows what that means and what to do about it. Real packaging has a designer who asks about your customer's objections before they open a single file.

If your designer just said yes to everything and started designing, I'm sorry but you hired a yes person with a laptop.
Full guide on how to actually hire a packaging designer is on the blog. Link in bio. Go read it before you send another brief.

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New York, NY

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