N/A/M We provide design and trend services, manufacture, import, deliver goods to our customer's warehouses. N/A/M®’s focus is private label development.

Kiyeon Nam is a fashion creative director, inventor, innovator and entrepreneur. She invented S’hug™, a multi-purposed garment that can be worn as a cardigan, a scarf and many other ways. She is also the creator of B’zT™, the world’s first washable smart system to protect school children. Nam is the sole owner of 3 pending non-provisional utility patents in the U.S.A., China and South Korea. Curre

ntly she is CEO at her own company, Baby de la Baye, Inc.® DBA N/A/M® and B’zT, LLC® DBA B’zT™. She partners up with world’s established brand names such as Elie Tahari and Basha Accessories. Her love for full-fashion machine knit became the life-long passion when she met Mr. Whang, the Head technician of machine knit division at E-Land Group, the largest fashion retail conglomerate in South Korea. With the fundamental hands-on experience, she came to the U.S.A. and honed her design skills at Donna Karan International, Liz Claiborne’s DKNYC, Li&Fung Group, Elie Tahari and Vince Camuto for more than 15 years. Nam launched her first contemporary knitwear collection N/A/M® in 2014. She has shipped high quality sophisticated sweater knits to boutique stores throughout the country. With her sensibility and practicality in design combined with unparalleled knowledge in sweater machine knitting, she invented S’hug™ in her 3rd N/A/M® collection in 2016. Growing up, Nam was influenced by her father who is one of the founders of Logen Logistics®, the fourth largest courier service companies in South Korea. Her transformation from a designer to an inventor and to a business developer seems to be a natural path. Her company’s slogan is “Wear Smart™.” Fashion doesn’t have to be always glamorous or trendy. Fashion = Love is her design formula. Nam believes S’hug™ will allow mothers to give more hugs to their children and the children will be safely protected in B’zT™.

Working with a model for the high end designer brand Jason Wu.
01/30/2022

Working with a model for the high end designer brand Jason Wu.

Creative fashion process before pandemic
11/29/2021

Creative fashion process before pandemic

There is something about having a buyer meeting in Hong Kong looking over Victoria Harbor.
07/25/2019

There is something about having a buyer meeting in Hong Kong looking over Victoria Harbor.

07/25/2019

Ready to meet Chico’s at HongKong Global Wise showroom

My lovely friend Sue from TJMaxx
07/17/2019

My lovely friend Sue from TJMaxx

Pleasant encounter with NAM shipment at Elie Tahari / Bloomingdales.
10/05/2018

Pleasant encounter with NAM shipment at Elie Tahari / Bloomingdales.

N/A/M production Maelee Sweater is on Elie Tahari Fall 2018 Catalog!
09/12/2018

N/A/M production Maelee Sweater is on Elie Tahari Fall 2018 Catalog!

Visiting Elie Tahari flagship store on 5th Avenue, see what we found!
04/05/2018

Visiting Elie Tahari flagship store on 5th Avenue, see what we found!

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+16468250074

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