myRiva

10/08/2026

Holiday travel planning is underway, and it's a good moment for HR teams to offer a benefit people will actually use.

myVacations gives employees access to curated resorts, cruises, tours, and vacation packages at no cost to the company. Bookings stay completely private to the employee, and HR has nothing extra to administer. 🌴

Check out what myVacations can do for your team: https://www.myriva.com/home/solutions/vacations

10/06/2026

The next generation of business travelers grew up with personalization as the core product. Their music, social media and shopping all adjust to what they like, and they expect the same on a work trip. 🧳

Simon-Kucher's 2026 Travel Trends Study found that Gen Z and millennial travelers are leading the move to digital, personalized planning tools. That makes them a natural fit for a marketplace built around traveler preferences. myRiva brings together each traveler's past bookings, loyalty numbers and company travel policy, so the options that fit them best show up at the top of the search.

myRiva doesn't stop at the search, though. For travelers who already know their preferences by heart, 24/7 TravelerCare makes booking as easy as a phone call.

Source: Simon-Kucher, 2026 Travel Trends Study: https://www.simon-kucher.com/en/who-we-are/newsroom/gen-z-and-ai-redefine-global-travel-2026-marks-new-era-digital-discovery-and

10/01/2026

Business travel confidence is up, and so are costs.

The October edition of our newsletter will cover what to know when budgeting for 2027, how government funding could hit holiday travel this December, and what to know when putting meetings back on your calendar.

Read the full brief: https://www.linkedin.com/pulse/2027-budgets-december-deadlines-myriva-e8j7e

09/29/2026

We're thrilled to welcome Michele O'Bryan to myRiva as Chief Revenue Officer! For the past 12 years, Michele has been a relentless innovator in travel technology, working to shape the next era of corporate travel.

She's a master at turning technology into growth. She co-founded an AI-powered corporate travel startup, built global partnerships, and helped forward-thinking companies scale their vision.

"Michele understands what companies and travelers need from a modern travel program. Her experience building partnerships and bringing new technology to market will be invaluable as we grow myRiva," said Michael Kubasik, President of myRiva.

Michele shares myRiva's belief that corporate travel is overdue for disruption. Legacy solutions haven't kept pace with what companies and travelers need today, and she's joining a fast-moving team ready to change that. She'll help expand a transparent marketplace that gives travel programs full control and travelers the freedom to book directly with suppliers.

Welcome aboard, Michele! We're excited to keep building. 🎉

09/24/2026

Mathias Lundoe Nielsen, founder and CEO of Entravel Group, makes a clear case in PhocusWire: by 2030, AI travel assistants will be everywhere, and what sets them apart will be the infrastructure underneath. He's right that knowing a traveler prefers a refundable room near a conference venue is different from actually booking it.

Hotels are the hardest case in particular. The same room can look different in every channel, and an AI agent can't compare offers it can't read.

myRiva was built for that problem. It has supplier-direct connections to 19,000+ hotel properties, so rates and room details come straight from the source. Traveler profiles, company policy and booking data all sit in one marketplace, backed by 12 issued patents.

For travel managers weighing AI booking tools, the real question isn't which AI model powers them. It's what that model can actually book.

Full article here:

Entravel founder and CEO Mathias Lundoe Nielsen suggests that the systems beneath AI assistants will be the pivotal component in the agentic future.

09/22/2026

We're excited to welcome Andrew Lefkowitz aboard as myRiva's newest sales consultant!

Andrew brings three decades of travel industry experience building partnerships and growing business, including senior sales roles at Delta Air Lines and Japan Airlines. His career spans airline sales, hospitality, corporate travel management, and wholesale distribution.

Andrew has worked on the supplier, agency, and corporate sides of travel, so he knows what each partner needs to succeed and what it takes to build relationships that last. His perspective makes him a natural fit for myRiva's mission to build a corporate travel marketplace that works for the program and traveler alike.

Please join us in giving Andrew a warm welcome to the team! 👏

09/17/2026

Planning an event, but not sure where to start?

📩 Let's talk.

09/15/2026

AI is making travel smarter, but travelers still need to trust what they're seeing. 🔍️

A survey commissioned by the Tennessee Department of Tourist Development found that only 5% of travelers could correctly identify all of the travel images they were shown as either real or AI-generated. At the same time, platforms like TikTok are making the jump from inspiration to booking shorter than ever.

That's why trust matters. Whether you're traveling for work or planning a vacation, you should feel confident that the options you're seeing are real and coming from sources you can trust.

myRiva uses AI differently. It works behind the scenes to help surface the right booking options for each traveler based on real preferences and history, rather than glamorizing content that might not even be real.

AI should make it easier to find the right trip, not make travelers question what they're booking.

Sources:
https://www.scrippsnews.com/life/travel/only-5-of-travelers-can-spot-fake-travel-photos
https://www.revfine.com/tiktok-go-for-hotels/

Only 5% of American travelers can correctly identify real destination photos in a side-by-side test with AI-generated images — yet 74% say they wouldn't book a trip without seeing photos first.

09/10/2026

myRiva is leveling up your event experience. 🤝

We are thrilled to announce our partnership with Proske, a global leader in strategic meeting and event management, and an expansion of myMeetings.
Whether your organization needs a simple registration solution for a small internal meeting or a full-scale production for a global conference, we now offer a truly end-to-end event experience, including:

✅ Large-scale conferences & congresses
✅ Immersive incentive programs
✅ High-impact trade shows & exhibitions
✅ Virtual & hybrid event formats
✅ And everything in between

With 40 years of expertise and a footprint spanning 100+ countries, Proske brings a depth of knowledge and global reach that ensures every event, regardless of size or complexity, is executed with precision and purpose.
Together, we are not just managing events. We are creating meaningful experiences that drive results for your business.

📩 Curious what myMeetings powered by Proske could look like for your organization? Let's talk.

09/09/2026

Business travel plans can change in an instant! ✈️

But with myRiva's flexible booking, you can quickly book, modify or cancel your flights and hotels, all while staying in policy.

Book your next corporate trip with myRiva: https://www.myriva.com/