20/10/2026
A new milestone for Prime Fresh Team and all its stakeholders! 🌱
A stronger future for Maharashtra’s horticulture ecosystem and India’s agricultural supply chain, led by Prime Fresh Limited in collaboration with NHB and the Ministry of Agriculture, to build a comprehensive farm-to-consumer ecosystem.
The grant agreement was signed on 15 October 2026, marking an important step towards strengthening farm-to-market infrastructure and building a more efficient, transparent and traceable fresh produce supply chain.
What this means for our sourcing partners and farming community:
🌱 Farmer-First Approach
Prime Fresh Limited, with the support of NHB and in association with multiple stakeholders, schemes and service providers, aims to deliver integrated solutions to 10,000+ farmers across 11,000 hectares of land spread across villages in the Nashik region.
🥬 Farm-Direct Sourcing: Greater traceability, with farmer, yield and payment details accessible through our B2B portal.
🏗️ Stronger Infrastructure: Collection and aggregation centres, cold storage, warehousing and logistics across the Nashik cluster.
🚚 Consistent Supply: Year-round availability of 15–20 SKUs for CCs, FCs, warehouses and distribution points.
💻 Technology-Led Transformation: Digital integration, data-driven processes and improved supply chain visibility to connect farmers, sourcing partners and markets more efficiently.
This milestone reflects the collective efforts of our farmers, FPO partners, employees, investors and institutional partners, including NHB and Bank of Baroda.
We look forward to building stronger partnerships and creating greater value across Maharashtra’s horticulture ecosystem.
Interested in connecting with the Nashik Cluster Development Programme?
📧 Email Us:
- [email protected]
- [email protected]
- [email protected]
📞 Contact Us:
99090 32971 | 99090 37873 | 99090 32901 | 9023728020