Connect2Italy, Milan (2026)

18/03/2026

Sicily as you never experienced!

06/03/2026

03/03/2026

#2026 – One Week to Go | Strengthening Global Tourism Connections!
Also this year, Mancini Worldwide and Connect2Italy are proud to support Promos Italia – the Italian Agency for Internationalization – in the first InBuyer 2026 program dedicated to tourism and hospitality.

With just one week to go before the start of the meetings, we are now entering the final and most dynamic phase of preparation. InBuyer is much more than a digital matchmaking platform. It is a structured and strategic for buyers to connect directly with carefully selected Italian providers through three fully dedicated days of virtual B2B meetings, taking place on March 10th, 11th and 12th.

04/02/2026

at Milano 2026!

: Europe & The Mediterranean: The New Incoming Tourism Map

On February 11th (10:15–11:00, Hall 9 – Hospitality Arena), together with a of partners of Mancini Worldwide and Connect2Italy, we will lead a conversation that sits at the heart of how tourism to Europe is changing.

“Europe & The Mediterranean: The New Incoming Tourism Map” is not a theoretical panel. It is a discussion built on the daily experience of professionals who manage real clients, real flows, and real purchasing decisions across multiple continents, both B2B and B2C.

Over the last few years, we have witnessed a profound shift. Long-haul markets no longer look at Europe as a collection of single destinations, but as multi-country, multi-stop journeys. The Mediterranean is increasingly perceived as an integrated travel system connecting Italy, France, Spain, Greece and beyond.

Travelers ask for itineraries, not cities, while buyers look for reliable, multi-service partners, not fragmented local suppliers. This evolution is reshaping the entire value chain: how tour operators build their catalogues, how travel advisors design experiences, how DMCs position themselves, and how destinations must present their value proposition to the world.

If the market is changing, the way we meet must change too. B2B platforms and trade fairs can no longer be places to simply collect contacts. They must become experiential, relationship-driven environments where trust is built, positioning is understood, and long-term cooperation is initiated. In other words, spaces where relationships happen, not just meetings.

This is exactly the approach we apply every day through Connect2Italy — creating curated, meaningful connections between Italian stakeholders and international buyers, turning meetings into structured relationships.

This discussion will be enriched by the voices of professionals who work daily at the intersection between demand and destination across the USA, Indian, and LATAM markets, as well as the hospitality and tour operating sectors — bringing concrete insights drawn from their exper