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Sure Imports We guarantee the quality and accuracy of every item we source, ensuring you get exactly what you ordered, every time.

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03/10/2026

200 bags. Sold out in 48 hours. A $310 loss. 😳

Alex thought selling out meant making a profit. Then Maya counted the costs he’d missed.

Your buying price is only the beginning. Are you counting every cost?

03/10/2026

200 bags. 200 orders. Sold out in 48 hours.

Alex thought his first import business was a success—until Maya opened the spreadsheet. Somehow, buying bags for $8 and selling them for $20 had left them $310 out of pocket.

Follow Alex and Maya through their first order from China: the excitement, the unexpected shipping bills, the free-delivery promise—and the costs they forgot to count.

In this episode, you’ll learn:
• Why selling out doesn’t always mean making a profit
• How shipping and import charges affect your landed cost
• Why packaging, advertising, payment fees and customer delivery matter
• What to calculate before placing your next order

Whether you’re importing from China, running an online shop or planning your first business, your buying price is only the start of your costs.

Which expense do you think new business owners overlook most? Tell us in the comments.

Subscribe to Sure Imports for more business stories and simple lessons on importing and global logistics.

This is a fictional educational story. Costs are illustrative and vary by product, destination and shipping method.

The affiliate programme is now live, and there is more than one way to earn from a referral.You get one referral link, b...
11/09/2026

The affiliate programme is now live, and there is more than one way to earn from a referral.

You get one referral link, but that link can earn you commissions across different eligible Sure Imports services.

Someone may use your link to buy a product from China. Another person may need a supplier report or supplier verification. Someone else may purchase a device or subscribe to one of our recurring services.

You don’t have to sell these services yourself. Your job is to understand what Sure Imports offers, share your referral link responsibly with people who may need those services, and let us handle the rest.

If an eligible referral completes a qualifying purchase, you earn your commission.

This is especially useful if you already have an audience, community, WhatsApp network, blog or social media page where people regularly ask about importing, sourcing and buying from China.

One link. Multiple ways to earn.

We have just launched the Sure Imports Affiliate Programme.The idea is simple.Over the years, many of our customers have...
10/09/2026

We have just launched the Sure Imports Affiliate Programme.

The idea is simple.

Over the years, many of our customers have come through recommendations. Someone uses Sure Imports, tells a friend or business associate about us, and that person eventually becomes a customer.

We have now created a proper system to reward that.

You can recommend Sure Imports services to people who already need help buying, sourcing or shipping from China. When an eligible referral makes a purchase, you earn a commission.

You don’t need to become an importer yourself. You simply need to know someone who needs a service we already provide.

Recommend. Refer. Earn.

Heads up if you’re importing from China.Chinese New Year comes early in 2027, with the main celebration falling on Febru...
07/09/2026

Heads up if you’re importing from China.

Chinese New Year comes early in 2027, with the main celebration falling on February 6.

But for importers, February 6 is not the date you should be watching. The disruption starts much earlier.

From around mid to late January, many factories begin slowing down as workers travel back to their hometowns. Production gradually shuts down, suppliers become harder to reach, logistics get congested, and even after the official holiday, it can take weeks for factories to return to full production.

In practical terms, January through much of February can become a very difficult period for manufacturing and shipping from China.

So if you have products, machines or equipment that must arrive in Lagos within the first quarter of 2027, now is the time to start working on them.

By December, you may already be running late, especially if the product requires customisation or significant production time.

There is also the pre-holiday rush to consider. As everyone tries to complete production and ship before factories close, freight space becomes tighter, delays increase and shipping costs can rise.

Chinese New Year happens every year, but somehow it still catches importers by surprise every year.

Plan early.

For anything important that must arrive in Q1 2027, don’t wait until January to start talking to China.

Start a conversation with us today ⁨0803 764 9956⁩.

Importing from China can open up serious opportunities for individuals and businesses, but the process involves more tha...
06/09/2026

Importing from China can open up serious opportunities for individuals and businesses, but the process involves more than finding a product and paying a supplier.

You need to find the right supplier, confirm what you are actually buying, negotiate properly, make payments safely, inspect where necessary, and arrange shipping to your destination.

This is where Sure Imports comes in.

We provide practical support throughout the process, whether you are buying a few products, sourcing specialised equipment or machinery, or handling a larger commercial order.

You tell us what you need. We help you navigate the China side of the transaction.

Start a conversation with us ⁨0803 764 9956⁩ or visit our website.

Importing from China should involve more than finding a cheap product and sending money to someone you met online.The re...
04/09/2026

Importing from China should involve more than finding a cheap product and sending money to someone you met online.

The real work is in finding the right supplier, confirming that they can produce what you need, agreeing on clear specifications, handling payment properly, inspecting the goods and choosing the right shipping method.

A mistake at any stage can turn a good business idea into an expensive problem.

Sure Imports helps individuals and companies handle the important parts of the process, from supplier sourcing and verification to payment, inspection and shipping.

If you want to import products, machines or equipment from China with better clarity and fewer surprises, visit our website or start a conversation ⁨0803 764 9956⁩.

Before you send money to a supplier in China, verify who you’re really dealing with.A professional-looking website, Alib...
03/09/2026

Before you send money to a supplier in China, verify who you’re really dealing with.

A professional-looking website, Alibaba profile or WhatsApp conversation is not enough. Sure Imports can check the supplier’s company identity, registration, address, contact details and transaction information.

Need stronger assurance?

You can also request an optional physical visit by our China team. Reduce the risk before paying a deposit or placing a large order.

Start a conversation here 0803 764 9956.

Alibaba or 1688: which is actually better for a Nigerian importer?Many people immediately choose 1688 because the prices...
25/08/2026

Alibaba or 1688: which is actually better for a Nigerian importer?

Many people immediately choose 1688 because the prices look cheaper. But the lowest product price does not always produce the lowest final cost in Nigeria.

Alibaba is usually easier for beginners because many suppliers:

1) Communicate in English
2) Understand export requirements
3) Accept international payment methods
4) Provide samples and export documents
5) Handle private-label and custom-production enquiries

1688 often offers lower domestic wholesale prices, but it is primarily built for buyers in China. Suppliers may expect communication in Chinese, payment in RMB and delivery to a Chinese address.

This means you may still need to pay for:

1) Procurement and payment support
2) Delivery within China
3) Product inspection
4) Consolidation
5) International shipping
6) Customs clearance
7) Delivery in Nigeria

The correct comparison is therefore not Alibaba price versus 1688 price. It is the complete landed cost of getting the correct product into your hands.

A simple rule:

Choose Alibaba when you need an easier buying process, English communication, samples, customisation or export support.

Choose 1688 when you understand the exact product specification, can manage RMB payment and have reliable support for verification, inspection and shipping.

Whichever platform you choose, confirm the product model, material, quantity, packaging, carton size, production time and inspection plan before paying.

The best platform is not necessarily the one with the cheapest listing. It is the one that protects your margin after every cost and risk has been considered.

Read the complete Alibaba versus 1688 guide on our blog or start a conversation with us when you are ready to launch your business 0803 764 9956.

When importing from China, the supplier’s price is only one part of the equation. Freight, customs duty, shipping method...
06/08/2026

When importing from China, the supplier’s price is only one part of the equation. Freight, customs duty, shipping method, clearing costs, exchange rates, and local delivery can completely change whether your business makes money or loses it.

I’ve seen people celebrate negotiating a supplier down, only to lose far more because they chose the wrong shipping option or failed to calculate the true landed cost before making payment.

Importing is not about buying cheaply. It is about buying intelligently.

Before you pay a supplier, you should already have a good estimate of what it will cost to get that product into your warehouse or shop. That number determines your selling price, your margin, and whether the business makes sense at all.

This is why we continue to emphasize landed cost. It is one of the most overlooked concepts in importing, yet it separates profitable importers from those who are always wondering where their money went.
Know your numbers before you pay.
Your profit is decided long before your goods arrive.

You can use our landed cost calculator before you start that import journey.

InternationalTrade

Address

5 Olutosin Ajayi Street Ajao Estate
Lagos
100263

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

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+2348064583664

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