Press Release Limited

17/08/2018

With content marketing, you’re giving valuable information away before asking people to buy anything. Even when you sell a product through content marketing, your ideal customers will be happy you did, because they feel more valued and understood.

For B2B marketers, content marketing can take time to show real results. But, it’s a strong, long-term approach to improving your brand’s visibility online. It also helps you nurture a stronger relationship with your customers.

While you can see quick returns on traditional or native advertising, content marketing will help your business continue to thrive in the future because today’s customers will continue to depend on you for great information.

Content marketing works because you’re not just attracting visitors to your site and leaving them alone to hopefully buy something. Instead, you’re sending a clear message that you are attuned to their needs and ready to help solve their problems.

07/08/2018

Content marketing is the new marketing trend, you can find it very useful especially when you are attempting to brand your company

If you've heard about content marketing and aren't sure what it is and are a bit embarrassed to ask, this post is for you.

06/08/2018

“Content marketing is more than a buzzword. It is the hottest trend in marketing because it is the biggest gap between what buyers want and brands produce.” - Michael Brenner

23/07/2018

Marketing, is about listening, but you cannot listen unless you get them to talk.

“Successful people ask better questions and as a result, they get better answers.” ~Anthony Robbins~ There is something about a well-structured question that goes deep to bring out new …

22/12/2015

You know how you spend a lot of time searching for your keys? Or how the remote is never where you expect it to be so you fail to turn up the volume of the TV to hear a particular bit of the news? Well that problem was solved with the “Tile”. Tile is an awesome discovery I made online which you ...

02/08/2015

Most marketers know that adding a list of bullet points to their sales copy helps them sell more.

But what they don't understand is that there's a way of making their copy even more powerful, by combining a feature and a benefit in each of their bullet points.

I call this the "So you can" principle.

Here's the way it works:

Every time you tell your user about a feature (something your product or service does) simply add words like "so you can," followed by the benefit (what that means for the user) that feature provides afterwards.

Here are several examples:

It accelerates from 0 to 60 in 2.3 seconds, so you can safely merge into traffic (and impress your friends with the g-forces they experience while you're at it!)

8 different spray modes ranging from "gentle summer rain" to "shiastsu massage" mode to ensure you get the perfect shower no matter what your body and mood requires

Step-by-step walkthrough webinar followed by a Q&A session where I'll stay online as long as the questions keep coming so you can be sure you understand exactly how to implement this system in your own business

Free overnight shipping, so you can start profiting from this tomorrow afternoon!

See the magic of "so you can"? It adds huge effectiveness to all of your communications by making them relevant to your potential user.

I strongly suggest you add this powerful technique to your arsenal of copy building techniques.

05/07/2015

How to Get Important People to Read and Respond to Your Emails: Follow these rules to increase the likelihood o...

26/06/2015

Welcome to Friday. In preparation for takeoff, please ensure all negative attitudes are properly stowed. On behalf of your captain, Jack Daniels and myself, welcome aboard. I expect sunshine and good attitudes today for our trip. Enjoy the ride.

25/06/2015

If you don't drive your business, you will be driven out of business.
B. C. Forbes

24/06/2015

There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.
Sam Walton

23/06/2015

There are no secrets to success. It is the result of preparation, hard work, and learning from failure.
Colin Powell

22/06/2015

Perfection is not attainable, but if we chase perfection we can catch excellence.
Vince Lombardi