Boat Town

Boat Town Boat Town is Austin's oldest and finest boat dealership serving the entire Highland Lakes area, Austin, and Central Texas. Why Boat Town?

Let us show you --> https://www.youtube.com/watch?v=OhzW6EOfTNA If there’s one thing Boat Town understands, it’s the fact that family comes first. We work every day to bring families together and ensure that the memories we help create for you out on the water are those that will last a lifetime. You can expect not only top-notch quality in our product line but a genuine relationship built through

out the entirety of your boat’s lifetime and beyond. As a third-generation family-owned business, we are here to ensure that your purchase is 100% right for you and will suit your lifestyle on the lake for years to come. Our goal and job is NOT to just “sell” you a boat. We want the boat that you choose to serve your needs. Our sales team asks all kinds of questions so we can properly find the best boat for you, and we respect your budget. We know boating is an investment in quality and recreational time for you, your family and friends. It may be that we don’t offer the right boat for you and your family- we understand that and we appreciate the fact that you gave us an opportunity. Should you decide to purchase a boat from Boat Town, we offer hands-on training and surf concierge service to our clients, so you can hit the lake well-informed on boating safety. We teach you how to operate your boat, set up preferences for your family, trailer your boat if applicable and everything else that comes with this one-of-a-kind experience. In addition to the premium boats we sell- let’s talk service. Behind the scenes we have some of the best service technicians in Texas and arguably the United States. Our service technicians have been factory trained by our engine brands and manufactures. There really is no job too large for our team. Electrical, mechanical, full engine replacements to routine maintenance. Additionally, both stores have talented gel and fiberglass repair for those unexpected mishaps. We understand Texans and believe business with a handshake. Many dealerships claim to promote the “lake life”. Boat Town takes it to a whole other level with the investment on Lake LBJ. It is family friendly with always something fun happening at the adjoining marina and restaurant. It gives us GREAT pleasure to see generations of families TOGETHER in a boat having a memorable time!! Thanks for taking the time to consider Boat Town- we sincerely appreciate the opportunity to earn your business! Always- your Boat Town Team

We’ve got a handful of brand-new 2025 models in our inventory, and that means extra savings, added incentives, and a who...
09/04/2026

We’ve got a handful of brand-new 2025 models in our inventory, and that means extra savings, added incentives, and a whole lot more boat for your budget on these five featured units!

They may say 2025 on the title, but they’re still brand new, ready for the water, and backed by the same manufacturer warranties — just with pricing we won’t be able to offer on the newest model-year inventory.

Swipe through to see what’s available ➡️

And remember: in Texas, boating season doesn’t end when summer does. Fall is arguably the BEST time to be on the lake — cooler weather, fewer crowds, full lakes, and right now, some of the best opportunities of the year to upgrade.

See one you like? Contact the Boat Town closest to you. We’re ready to move these boats, and we’d much rather see them at your dock than ours.

Labor Day weekend is practically here — but your summer doesn’t have to end with it.In Texas, some of the BEST boating d...
09/03/2026

Labor Day weekend is practically here — but your summer doesn’t have to end with it.

In Texas, some of the BEST boating days of the year are still ahead. Warm weather, full lakes, fewer crowds and plenty of weekends left to spend on the water.

And if you’ve been thinking about upgrading your boat, this is a pretty great time to make your move.

Trade in what you’re driving now, take advantage of late-summer savings and let us help get you into something new in time to enjoy Labor Day weekend — and the months of Texas boating weather that come after it.

Because we don’t really believe in “end of season” around here.

We’d rather help you upgrade it.

Toss us your keys. Let’s get you into something new for Labor Day.

09/02/2026

With Labor Day weekend coming up, we know a lot of boat owners who like to host, and a lot of friends who like to join their friends on the lake! On top of remembering to boat safely, there are things that make your boat owner friends like having you out even more… What would you add to the list??

Labor Day weekend is almost here — but your summer doesn’t have to end with it.In Texas, some of the BEST boating days o...
09/01/2026

Labor Day weekend is almost here — but your summer doesn’t have to end with it.

In Texas, some of the BEST boating days of the year are still ahead. Warm weather, full lakes, fewer crowds and plenty of weekends left to spend on the water. And if you’ve been thinking about upgrading your boat, this is arguably the best time to make your move.

Trade in what you’re driving now, take advantage of late-summer savings and let us help get you into something new in time to enjoy Labor Day weekend — and the months of Texas boating weather that come after it.

Because we don’t really believe in “end of season” around here… We’d rather help you upgrade it, because summer is a state of mind.

Toss us your keys. Let’s get you into something new for Labor Day.

Saturday ski sessions >>>>
08/29/2026

Saturday ski sessions >>>>

End of season? We don’t really do that here.This is Texas. We still have months of warm weather and some of the BEST lak...
08/28/2026

End of season? We don’t really do that here.

This is Texas. We still have months of warm weather and some of the BEST lake days of the year ahead of us.

So instead of ending your season, upgrade it.

Toss us the keys to your current boat and take advantage of higher trade-in values + special savings on your upgrade. We’ll even work with you on the things that make boat ownership easier — storage, winterization, service and whatever else your family needs heading into fall.

Because the best deal isn’t always just the lowest number.

Sometimes it’s getting more for your trade, saving on your new boat AND having somebody else handle the hassle.

Let’s get you into a new boat by Labor Day.

08/27/2026

We’re not ready to call it the end of summer. ☀️

In Texas, some of the best boating days of the entire year are still ahead of us — cooler mornings, comfortable afternoons, less crowded water and, after a long wait, FULL lakes across Central Texas. If there was ever a year to embrace an Endless Summer mindset, this is it.

And if an upgrade has been on your mind, fall might just be the smartest time to make it happen.

Trade in your current boat now and take advantage of some of the best savings opportunities of the year. You can custom order your next boat exactly the way you want it and skip the hassle of winterizing and storing your current one — or take advantage of an in-stock opportunity and be behind the wheel of a brand-new boat with a brand-new warranty by Labor Day Weekend.

No winter storage. No winterization. No waiting until spring to start shopping.

Just a fresh start, a new boat, and plenty of Texas boating season still left to enjoy. 🌊

Summer is a mindset. Keep yours going.

Ready to see what your current boat is worth? Bring us your trade and let’s talk about what an upgrade could look like.

Address

4630 S Lamar Boulevard
Austin, TX
78745

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